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Agency News
Porsche Keeps Creative at Cramer-Krasselt After Six-Month Pitch

Porsche Keeps Creative at Cramer-Krasselt After Six-Month Pitch

The automaker, in a rare move for agency reviews, opts to retain its agency since 2007.

Digital
Tumblr's Karp Vows to Protect Platform Even As Yahoo Ramps Up Ad Biz

Tumblr's Karp Vows to Protect Platform Even As Yahoo Ramps Up Ad Biz

Yahoo CEO Marissa Mayer and Tumblr CEO David Karp vow "not to screw it up" for Tumblr users but also to develop new native ad formats.

Media \ Special Report: TV Upfront
USA, AMC Seeking Upfront Price Increases -- Before Negotiations Begin

USA, AMC Seeking Upfront Price Increases -- Before Negotiations Begin

The networks, citing strong shows like "Modern Family" and "The Walking Dead," don't want to begin talks with last year's prices.

Media
Bonnier Scoops Up Motorcycle Mags in Deal With Source InterLink

Bonnier Scoops Up Motorcycle Mags in Deal With Source InterLink

In what it says is the end of a recent deal-making frenzy, publisher picks up nine bike mags and sells bulk of TransWorld portfolio.

News \ Creativity Pick of the Day
Swedish House Mafia Parts Ways in New Volvo Campaign
columns \ The Media Guy
Three Ways Yahoo Can Avoid Screwing Up Tumblr
Media
Recording TV Shows With a Tweet
Digital
Yahoo to Bring More Ad Formats to Tumblr, Mayer Says
Agency News
Behind Coke's Attempt to Unite Indians and Pakistanis with Vending Machines
columns \ Guest Columnists
Your Brand Caught in a Pop-Culture Crisis? You Shoulder Some Blame
Media
Mad Men Recap: Need for Speed
Agency News
Amazon Taps Initiative to Serve as Global Media Agency
CMO Strategy
RadioShack Looks to Regain Relevance With Push for Younger Consumers
Digital
Can AT&T Use Its Ad Spend Data to Help Clients Target Consumers?

From Around the Web

Wsj

Hershey Keen for Piece of China Market

Hershey will introduce a milk-based candy in China and open up a Shanghai R&D center as part of its strategy to build a presence the world's fastest-growing candy market.

Picked by Rupal Parekh
ZDNet

Accenture nabs digital marketing biz Acquity Group for $315 million

Accenture continues to move toward its goal of being a digital marketing services provider with its second acquisition in a week.

Picked by Rupal Parekh
Multichannel

Time Warner Cable to Test Genre-Based Lineup in Syracuse

Beyond channel 99, Time Warner Cable will host related channels under headings such as Entertainment, Life & Style and Sports.

Picked by Nat Ives
Wall Street Journal

Stephen King Says No to Joyland E-Book

Stephen King has no plans for a digital edition of his new book, Joyland, hoping to get more people to shop for it in a physical bookstore.

Picked by Judann Pollack
Theonion

Sponsored Content Pretty F--king Awesome | The Onion

Media consumers across the United States are reporting this week that sponsored content is easily the coolest f--king published material anyone could ever read or watch.

Picked by Ken Wheaton
Medical Daily

Researchers Propose New Guidelines For Self-Regulating Alcohol Ads

Findings from a new study suggest a better, more uniform code for determining whether or not alcohol advertisements are appropriate.

Picked by Rupal Parekh
STLtoday.com

Panera's Optional Priced Turkey Chili Off to a Strong Start

Bakery-cafe chain has no plans yet to expand program outside of St. Louis area.

Picked by Rupal Parekh
Washington Post

Most U.S. clothing chains did not sign pact on Bangladesh factory reforms

Companies including Wal-Mart, Gap and Target opted out; retailers cited fear of lawsuits over pact's terms.

Picked by Sheila Dougherty
BuzzFeed

'Arrested Development' Was Forced To Shoot Actors Separately

Because of scheduling issues, some actors were edited into group scenes in post-production

Picked by Sheila Dougherty
ESPN.com

US Open Tennis Leaves Broadcast TV in 2015

The U.S. Open tennis tournament will be aired exclusively on ESPN networks beginning with the 2015 tournament.

Picked by Nat Ives

More From Ad Age

Former Initiative CEO Nick Pahade Takes Reins at Poptent

The former agency exec will be tasked with striking more content deals with brands, agencies and publishers.

Is a Yahoo-Owned Tumblr More Attractive to Brands?

Is a Yahoo-Owned Tumblr More Attractive to Brands?

Being backed by Yahoo will give Tumblr more street cred in sales pitches. But will it make Tumblr less cool?

Upfront Brings New Scheduling Strategy for Broadcast Nets

Upfront Brings New Scheduling Strategy for Broadcast Nets

The line between broadcast and cable is continuing to disappear. Already cable has managed to snag broadcast-level audiences, produce broadcast-quality shows and, in some cases, command broadcast-style ad rates.

P&G Launches Major ROI Review

P&G Launches Major ROI Review

Under pressure, Procter & Gamble, U.S.'s No. 1 ad spender, examines how it measures the impact of its outlay.

Adland Gets a Good Look Through Google Glass

Adland Gets a Good Look Through Google Glass

Google has insisted it will not permit display ads on the platform. But creating branded apps seems possible.

There's Data in That Toothbrush (And Lots of Other Products, Too)

There's Data in That Toothbrush (And Lots of Other Products, Too)

Imagine for a second that you could interview a product. How often is it being used? For how long? And where in the house does it live?

What You Need to Know About That Bloomberg News Snooping Scandal

What You Need to Know About That Bloomberg News Snooping Scandal

Dumenco deconstructs the culture of the global news conglomerate that billionaire Mike Bloomberg whimmed into being.

New Bacardi Ad Re-Creates Rum-and-Coke History

New Bacardi Ad Re-Creates Rum-and-Coke History

Bacardi and the "Cuba Libre" both originated in Cuba, but political considerations meant the new commercial had to be shot in Uruguay.

Cheeky Vintner Exposes Himself to Sell His Wine

Cheeky Vintner Exposes Himself to Sell His Wine

Brandon Allen, CEO of Santa Barbara-based vineyard Slo Down wines, bares his buns in a thong and cheekless chaps to promote the vintner's "Sexual Chocolate" wine.

CMO Strategy Summit
Kidzania, a Theme Park for Work, Gears Up for U.S. Debut in 2015

Kidzania, a Theme Park for Work, Gears Up for U.S. Debut in 2015

Kidzania has a compelling pitch for children, their parents and global marketers who sponsor its work-simulation activities.

Forget the Year of Mobile -- It's Actually the Year of Video

Forget the Year of Mobile -- It's Actually the Year of Video

Video consumption is on the rise, with great potential for advertising to grow with it, if marketers will exploit the possibilities.

Vote: Which New Broadcast Comedy Will Get Canceled First?

Vote: Which New Broadcast Comedy Will Get Canceled First?

Which of these half-hours is most doomed this fall? You tell us in our upfront poll.

Armed and Dangerous Unicorn-Riding Cat To Help Reddit Gin Up Advertising

Armed and Dangerous Unicorn-Riding Cat To Help Reddit Gin Up Advertising

The social-news site is trying to lure advertisers with the lingua franca of its community: goofy images. How will that play for CMOs?

Special Reports