The fan-led event seemed threatened when the event's founder, Sara Rosso, said earlier this week that lawyers for the brand sent her a cease-and-desist letter.
Here's one more way buyers can evaluate this fall's new dramas: by seeing how many TVGuide.com users added each one to their Watchlists.
In a welcome bit of humor about the hard sell, CBS executive Jo Ann Ross wore a skirt that flashed "Your Ad Here."
Publicis Conseil introduces BNP Paribas' "Hello Bank!" -- whichs claims to be Europe's first fully-digital mobile bank -- with a smart orchestra stunt.
The suit centers on a commercial for the recently launched Facebook Home for Android phones. It asserts that the ad used music copied from 'Under the Influence,' a track on the 'The Marshall Mathers LP.'
From the blog The Exchange: The flap over Apple's (AAPL) corporate tax strategy might seem like a snoozer, until you consider who makes up the difference for Apple's shrunken tax payments. That would be you, dear taxpayer. Apple is in the crosshairs as Congressional investigators … Continue reading '
The Major League Soccer team will be known as the New York City Football Club and it expects to begin competing in 2015, the league said on Tuesday.
Senate investigators accuse Apple of wiring together a complicated system to shield billions of dollars in international profits from both U.S. and foreign tax collectors.
Accenture continues to move toward its goal of being a digital marketing services provider with its second acquisition in a week.
Beyond channel 99, Time Warner Cable will host related channels under headings such as Entertainment, Life & Style and Sports.
Possible acquisitions by Facebook and Microsoft further show giants of tech looking well beyond the personal computer.
C-suiters temporarily relocate to fast-growing markets to bone up on best practices and meet with local officials.
If your agency has third-party ad serving systems, data-management and attribution, its time to start thinking beyond third-party cookies.
Now that you're voting on the dramas and comedies most likely to meet the schedulers' axe first, here are our own network-by-network picks.
The proliferation of digital channels, the internet of things and tomorrow's industrial internet demand new technology skills from the chief marketing officer.
An ad agency in Rio wants to teach poor people in the slums how to be consumers.
A district judge tossed bulk of discrimination claims file by Joy C. Noel, but one part of the case is going to trial next month.
The Brooklyn-based digital agency is losing a group of senior staffers -- including founder Gene Liebel -- who are launching a new shop.
TV networks have a bigger concern than one-upping their broadcast rivals: grabbing attention from original content on nontraditional platforms.
Automaker's VP-marketing talks agency relationships, the Super Bowl, the 'dummy screen' and the iBeetle.
For food and drink makers, "skinny" seems to be the phattest marketing term going -- and here's why.
T.G.I. Friday's, Chili's and others are slapping generic phrases like "skinny" and "slender" on cocktails as they target weight-conscious drinkers.