Was Lohan's $100M Suit Against E-Trade Crowdsourced?
Actress (and her Twitter Followers) Upset Over 'Milkoholic' Comment in Super Bowl Spot FULL ARTICLE
Hilton Hotels Puts Creative Biz Into Review
Unclear if Incumbent Y&R Will Defend $51 Million Account FULL ARTICLE
Carat Picks Up More Work From Pfizer
Pharma Marketer Taps Agency to Handle $250 Million in Media Buying That Was Previously In-house FULL ARTICLE
What a Small Shop Should Expect After Being Named Agency of the Year
Rockfish CEO: Agency Experienced (Positive) Growing Pains FULL ARTICLE
This Week's Print Issue
Stuck-in-Middle Walmart Starts to Lose Share
Recession-Resistant Retailer Squeezed by Deep Discounters
and Higher-End Stores, Calling Some Strategies Into Doubt MORE
MediaWorks
A 'Breech' of Ad Policy?
CareerBuilder Enters Fray Over Pantsless Super Bowl Ads FULL ARTICLE
ABC: 41 Million Tune in to Oscars Broadcast
Ratings Rebound Continues for Awards Show as Live TV Keeps Momentum FULL ARTICLE
Digital
Why Apple's Oscar Ad Won't Go Viral
Focus on TV, Aversion to Social Media, Stalls Web Viewing FULL ARTICLE
Video Chat Is Where It's at -- but How Do Brands Fit in?
As Non-business Use of Service Grows, Citibank, Ford, Verizon Buy OoVoo FULL ARTICLE
DigitalNext
Five Reasons Companies Should Not Block Access to Social Networks
Collaboration Can Increase Productivity. That and Resistance Is Futile FULL ARTICLE
CMO Strategy
CMOs, Go Beyond a PR Plan to Prepare for an Inevitable Product Crisis
If You Haven't Already Convened Some Serious Internal Firepower, You're Borderline Negligent FULL ARTICLE
TalentWorks
A Woman's Place May Just Be in Digital Shops
How the Digital Revolution Might Finally Bring Diversity to the Creative Department FULL ARTICLE
Small Agency Diary
Keeping an Eye on the Cash Register
Building a Results-Focused Organization FULL ARTICLE
GenNext
In Defense of a Limited Online Presence
Why I Stopped Tweeting FULL ARTICLE
News
Beverage Giants Team Up in Campaign to Remove Soda From Schools
Ad Collaboration Between Coca-Cola, Pepsi, Dr Pepper Hopes to Show Industry in Positive Light FULL ARTICLE
Male Call: Marketers Jump on Men's Grooming Trend
Personal Care Is in, but Term 'Metrosexual' Is Definitely out FULL ARTICLE
Agency News
Activision Blizzard Drops Crispin From 'Guitar Hero,' Taps TBWA
Marketer Says It Was Impressed With Shop's Work on 'Call of Duty' FULL ARTICLE
Beiersdorf Picks Aegis' Carat For $100 Million Media Planning, Buying
Account Was at Omnicom Group's OMD FULL ARTICLE
National Pork Board Selects Schafer Condon as Agency of Record
Seeking New Ideas, Marketer Considers Scrapping Longtime Tagline, the 'Other White Meat' FULL ARTICLE
Global News
Clarins Wonders: Can You Crowdsource a Fragrance?
New Global Online Platform 'Womanity' Will Try, With Help From Women and Martin Sorrell FULL ARTICLE
Soy-Sauce-Flavored Kit Kats? In Japan, They're No. 1
With 18 Other Exotic Flavors, Nestle Takes Product Localization in Country to Culinary Extremes FULL ARTICLE
Costa Rica's Annual Pilgrimage Goes Viral
Taking Traditional Trek Digital Wins Top Award at Volcan Ad Festival FULL ARTICLE
Madison+Vine: News
Why 'Modern Family' Still Drives Toyota
Product-Placement Deal Struck Well Before Automaker's Massive Recall FULL ARTICLE
Adages
Urban Dictionary Has Ruined Every Flavor
Seems Every Adjective in English Has a Smutty Second Meaning FULL ARTICLE
GoodWorks
AT&T: Don't Text and Drive
New Campaign Tells People That 'No Text Is Worth Dying Over' FULL ARTICLE
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