You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Sean Combs Models Himself as a Master of Marketing Q&A: Youtube, Viral Videos, Partnership with BK, Help Diddy Create a Stir Around his New Album By T.l. Stanley, Published on October 16, 2006 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.