Advertising Age Article Abstract
VIDEO: Vaseline Spots Feature a 'Sea' of Nudity
Global Ad Campaign Celebrates Skin and Lots of It
NEW YORK (AdAge.com) -- While Dove enjoys the notoriety of "Pro-Age" TV spots being banned in the U.S., another Unilever brand, Vaseline, features a nude cast of hundreds in a spot called "Sea" by Bartle Bogle Hegarty, New York, that has run so far only in the U.K. "Sea" is part of a multimedia global Vaseline campaign on the "'amazingness' of skin." Watch the commercial ...