Advertising Age Article Abstract
Hachette Axes Another U.S. Title: 'Premiere'
Like 'ElleGirl,' Brand Will Continue Online
NEW YORK (AdAge.com) -- Hachette Filipacchi Media U.S. pulled the plug on Premiere magazine today, announcing that the April issue will be its last. The company said, as it has in recent closures such as Elle Girl and Shock, that the brand will continue to live online. Peter Herbst, editor in chief, is leaving the company; Paul J. Turcotte, VP-publisher of Premiere and Sound & Vision, will continue at Hachette in a yet-to-be identified capacity. ...