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Advertising Age Article Abstract

The Hottest Digital Agencies Around

Could These Indy Shops Be the Next Acquisition Targets?

By: Megan Mcilroy
Published: October 22, 2007

Despite waves of consolidation across the ad-agency business, there remains a healthy bunch of independent digital shops doing everything from search optimization to building web interfaces to simply doing damn good creative. Some of these shops are near-acquisitions for digital-hungry giants; others are adamantly opposed to becoming part of something larger, hanging onto the romantic notion of David vs. Goliath. ...

Full Article Word count: 5185

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