You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Fallon Sets Tongues Wagging With Equinox Ads 'Ambiguous' Campaign for Fitness Chain Includes Images of Nuns, Nudity By William Hupp, Published on January 09, 2008 1 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.