Advertising Age Article Abstract
College Students Demand 'Organic' Fare
Marketers Scramble to Deliver, but Many Coeds Misunderstand Phrase
CHICAGO (AdAge.com) -- If a meal of heritage turkey breast, roasted root vegetables and organic milk sounds like dorm food, you must be a member of Generation Y. University grub has come a long way from sloppy Joes and french fries. ...