You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Serving Other Media With TV Ups Appetite for Products Consumers' Intent to Buy Escalates When They See an Ad in More Than One Place By Megan Mcilroy, Published on June 02, 2008 2 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Register Now Already a member? Log in.