Advertising Age Article Abstract
Cadbury to Consolidate Chocolate Brands at SSF Group
$200 Million Win Is First Multiregional Account for Year-Old Alliance
NEW YORK (AdAge.com) -- Cadbury said it is consolidating its estimated $200 million chocolate portfolio at SSF Group, the year-old alliance formed by Publicis Groupe agencies Saatchi & Saatchi and Fallon. ...