You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract View From the Inside, Part I One of My Non-Sequitur Columns, a Rambling List of What's Happening in the World of This Assistant Account Executive By Michael Girts, Published on September 25, 2008 2 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.