Advertising Age Article Abstract
NBC Still Has About 10% of Its Time to Sell in Super Bowl
Buyers Expect Sales to Wrap After Weekend Games Determine Match Up
NEW YORK (AdAge.com) -- Although demand for ad time in the Super Bowl had cooled somewhat along with the economy, media buyers are predicting activity for the last parcel of inventory should ramp up heavily next week after advertisers learn which teams will make it to the gridiron classic. ...