Advertising Age Article Abstract
What Orangutans Taught Simon Clift About Social Media
CMO Says Unilever Is Still Trying to Shake Mind-set of One-Way Communications
NEW YORK (AdAge.com) -- Unilever is only starting to understand social media, but it's already learned plenty about its capability to make and break brands -- sometimes the hard way, said Chief Marketing Officer Simon Clift at the Advertising Age Digital Conference. ...