Advertising Age Article Abstract
Tim Armstrong: Why I Left Google for AOL
A Three-Part Video Interview With Ad Age Editor Jonah Bloom at the 4A's Leadership Conference
NEW YORK (AdAge.com) -- Tim Armstrong shocked the industry when he announced he was leaving his post as chief of Google ad sales to become CEO of the much-troubled AOL. At this week's 4A's Leadership Conference in San Francisco, he took to the stage with Ad Age Editor Jonah Bloom for his first public discussion of that decision. This three-part video series covers the entire interview. Among other things, Mr. Armstrong explains why he has concluded that marketers are paying too little for the ads they are placing across AOL properties. ...