You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Lowe Worldwide Wins Ericsson's Global Ad Business Shop Will Be Charged With Spreading Message of Telecom Brand's 'Technological Leadership' By Emma Hall, Published on May 06, 2009 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.