Advertising Age Article Abstract
'Sunday Night Football' Remains Costliest TV Show
Prices Overall See Decline; ABC's 'Flash Forward' Is Highest-Priced Freshman
NEW YORK (AdAge.com) -- NBC's "Sunday Night Football" continues its reign as the most-expensive fall program for advertisers, with a 30-second ad commanding an average of $339,700, according to an Advertising Age survey of media-buying firms. ...