Advertising Age Article Abstract
PhRMA Proposes FDA-Approved Logo for Marketing in Social Media
Industry, Government Grapple With New Frontier in Day 1 of Hearings
NEW YORK (AdAge.com) -- PhRMA is advocating for a universal safety symbol -- either the FDA logo itself or an FDA-approved symbol -- to indicate that a Twitter or Facebook mention links to a page that contains the pharmaceutical company's FDA-mandated risk information. ...