Advertising Age Article Abstract
CBS Interactive Dumps Ad Networks
An Old Debate Revived: Are Networks Good or Bad for Online Media?
NEW YORK (AdAge.com) -- Hoping to get an ad on CBS.com, Gamespot.com, TV.com or CNET? Better call CBS. CBS is expected to announce Dec. 14 that it will no longer do business with third-party ad networks, and will instead sell all of its considerable online inventory on its own. ...