Advertising Age Article Abstract
Video Chat Is Where It's at -- but How Do Brands Fit in?
As Non-business Use of Service Grows, Citibank, Ford, Verizon Buy OoVoo
YORK, Pa. (AdAge.com) -- A growing number of consumers are using video chat in conjunction with social networking to keep in touch with family and friends to hold video conferences. All that activity has some forward-looking marketers and ad agencies exploring how they can use video chat for advertising directly to customers, market research, customer service and even branded interactive experiences. ...