Advertising Age Article Abstract
Five More Issues Chinese Marketers Will Face in 2010
Ogilvy PR Execs Scott Kronick and Jamie Moeller Predict China's Future
In the second half of a two-part special report, Ogilvy PR execs Scott Kronick and Jamie Moeller (pictured) examine issues marketers should focus on this year, including foreign relations, the 2010 World Expo, local environmental concerns, expansion into lower-tier markets and China's aging population. ...