You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract More Publishers Trying Outsourced Journalism Established News Shops Running Articles From Pool of Freelancers for as Little as $5 a Story By Edmund Lee, Published on April 28, 2010 10 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Register Now Already a member? Log in.