Advertising Age Article Abstract
Dawn's Wildlife Rescue Efforts Shine in Gulf Coast Oil Spill
Dish Soap's Long-Running Cause-Related Ad Campaign Timely in Light of Environmental Disaster
BATAVIA, Ohio (AdAge.com) -- It's not the kind of luck Procter & Gamble Co. was looking for, but its Dawn dish soap is one of the few brand beneficiaries of the massive Gulf Coast oil spill. ...