Advertising Age Article Abstract
Aflac Consolidates Advertising, Media With Publicis Groupe
After Long Relationships With Incumbents, It Completes Agency Overhaul
NEW YORK (AdAge.com) -- Aflac has consolidated its advertising with Publicis Groupe, awarding its more than $70 million traditional and digital media-planning and -buying accounts, respectively, to MediaVest and Digitas, respectively, according to executives with knowledge of the review. The shops beat out Havas' MPG. ...