You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract In Global Deal, Unilever Readies First Dove Work on IAd With Use of New Apple Ad Platform, CPG Giant Gets Category Exclusivity, Worldwide Mobile Reach By Jack Neff, Published on June 10, 2010 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.