Advertising Age Article Abstract
McDonald's Drops Big 'N' Tasty, Adds Oatmeal
Fast Feeder Makes More Changes to Menu as It Readies Smoothies Launch
CHICAGO (Crain's) -- McDonald's Corp. plans to soon retire the Big 'N' Tasty and is looking to add oatmeal to its national menu in January, according to a company memo obtained by Crain's. The chain is also slated to replace the Mac Snack Wrap with an Angus Snack Wrap in August and expects to discontinue its fruit and walnut salad once it begins selling oatmeal. ...