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Advertising Age Article Abstract

Do We Still Need Websites?

Given Our Obsession With Social Media, It's a Timely Question

By: Pete Blackshaw
Published: August 11, 2010

Before you start penning the "ditch the brand website" memo, hold your tweets for a moment. Websites are not going away -- they might be more important than ever -- but they serve a different and evolved purpose today, especially in this new "social" context. ...

Full Article Word count: 1214

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