Advertising Age Article Abstract
Back-to-School List: Notebooks, Pens, Endocrine-Disrupter-Free Hand Soap
Districts in Areas Such as Brooklyn's Park Slope Become Picky About Brands' Green Credentials in the Classroom
BATAVIA, Ohio (AdAge.com) -- When students arrived at PS 107 in Brooklyn's Park Slope neighborhood this year, their parents were asked to provide a "triclosan-free" liquid hand soap. While it's a relatively new trend for students to be asked to contribute cleaning supplies in addition to the usual notebooks and pencils, it's an even newer trend for districts to be picky about the brands' green credentials. ...