Advertising Age Article Abstract
Twitter Unveils New Features for Users and Advertisers
A Bigger Place for Marketers and, It Hopes, More Ad Dollars
SAN FRANCISCO (AdAge.com) -- Twitter made some major changes to its long-neglected website, including the ability to post and view photos and video, in an effort to increase the amount of time its 160 million users spend at Twitter.com. "You can click on a tweet and get a richer, faster, more detailed experience and get related content," said CEO Even Williams. ...