You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Three Truths About the Media Future -- Including the End of Rupert Murdoch Plus: Magazines Are Making a Comeback and VCs Might Be Getting Desperate By Simon Dumenco, Published on September 27, 2010 3 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.