You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract As Tech Blogs Grow up, Can They Transcend Their Founders? It's Possible, but for Many the Results Remain to Be Seen By Michael Learmonth, Published on October 04, 2010 2 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Register Now Already a member? Log in.