You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Microsoft Swings at IPhone, Android in Windows Phone Push Using Your Handset in the Shower? During Sex? Ads Poke Fun at Inappropriate Smartphone Use By Kunur Patel, Published on October 11, 2010 13 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Register Now Already a member? Log in.