Advertising Age Article Abstract
MTV's 'Skins' Is a Twitter -- and Ratings -- Hit
Dumenco's Trendrr Chart of the Week
Suddenly, everything old in television is new -- or newish -- again. OK, well, three things, at least: "American Idol," which returns in a revamped, Simon Cowell-free format for its 10th-season debut tonight. And MTV's teen drama "Skins," which is a remake of a cult British series (which back then I loved) of the same name. Not to mention "Piers Morgan Tonight," the successor to "Larry King Live" on CNN. For this week's Trendrr charticle -- a collaboration between Advertising Age and social-media tracking service Trendrr -- we decided to parse the Twitter buzz about the three most media-hyped TV shows of moment. ...