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Advertising Age Article Abstract

Resource Interactive Is No. 4 on the Ad Age Agency A-List

Taking the Nontraditional Route Helps Keep This Savvy Independent One Step Ahead of the Competition in the Field of Marketing Technology

By: Kunur Patel
Published: January 24, 2011

NEW YORK (AdAge.com) -- Given the success of early experiments in e-commerce, it's no wonder this 320-person, Columbus, Ohio-based shop -- to some degree flying under the radar of some of its coastal competitors -- has consistently stayed a step ahead in the field of marketing technology. ...

Full Article Word count: 1179

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