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Wieden & Kennedy Is Ad Age's Agency of the Year

It's Always Been About the Work -- and Nike. But These Days, the Indie Shop Is Forging Fruitful Relationships With Target, P&G, Chrysler and Others

By: Rupal Parekh
Published: January 24, 2011

NEW YORK (AdAge.com) -- "My dad was in this business and I thought it was the most whorish thing a man could do," Dan Wieden said, perfectly seriously. "He was working late at night and trying to be nice to people he didn't like and he'd sell people stuff. It felt like one of the lower callings." But sometimes, a man must admit his mistakes. In 2010, Wieden & Kennedy did a bit of that, too. ...

Full Article Word count: 1914

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