You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract And the Award for Making Us Care About Stupid Awards Shows Again Goes to ... Twitter! The Top 10 Trending Topics on Twitter This Week By Simon Dumenco, Published on February 18, 2011 1 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Register Now Already a member? Log in.