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Advertising Age Article Abstract

Marketers Rally for Japan Relief Efforts

From P&G and Coca-Cola Product Donations to Charity Bracelets by Lady Gaga, How the Big Names Are Reaching Out

Published: March 14, 2011

Scores of marketers and organizations have announced relief efforts to help the hundreds of thousands of survivors of the 8.9 magnitude earthquake that struck Japan last week who have been displaced, with no home or city to return to. ...

Full Article Word count: 1495

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