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Advertising Age Article Abstract

Google Adds Own 'Like' Button in Foray Into Social Search

Vote 'Plus One' on Search Results and Search Ads, See How Your Friends Voted

Published: March 30, 2011

Google is adding its take on the "like" button -- which it is calling the "plus-one" -- in its latest bid to make search more social and combat the growing dominance of Facebook. ...

Full Article Word count: 766

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