You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract 'Dear Sophie' Played on TV, but 'Savage Love' Won the Web for Google's Chrome T-Mobile Stays at No. 1 While Well's Fargo Tears a Page From Its Playbook With Times Square Street Performance By Michael Learmonth, Published on May 12, 2011 2 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Register Now Already a member? Log in.