You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract What's Left of the Middle Class Is More Diverse, Harder Working -- and Still Shrinking While Most Consumers Remain Optimistic, Marketers Will Have to Adjust to a Reality That Predates the Previous Recession By Matt Carmichael, Published on October 17, 2011 17 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.