News

Advertising Age Article Abstract

More Marketers Going Long With Super Bowl Spots

This Year, Viewers Can Expect to See Fewer Short Jokes and More Epic Ads in the Mold of Chrysler

Published: January 09, 2012

After years of grinding out TV commercials that are increasingly brutish and short, advertisers seem to be going long. That trend is most evident in the Super Bowl broadcast to air Feb. 5 on NBC. ...

Full Article Word count: 907

Become an Ad Age Subscriber

Ad Age is committed to providing you with industry news and information you need to succeed. That's why we are pleased to offer our readers 7 free articles and blogs at no charge. You have reached your 8th article. We invite you to subscribe so you can finish this article, and get uninterrupted service and access to special offers.

SUBSCRIBE NOW LOGIN
Corporate Subscriptions or Site Licenses are also available.

For questions, comments or other service issues, please contact our Customer Service Department at 1-313-446-0450.