You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Bazaarvoice Partners With Buddy Media to Make Ratings, Reviews Social In Beta Launch, Westin's Facebook Sites Will Be Populated With App Showing Top-Rated Hotels By Cotton Delo, Published on January 31, 2012 3 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Register Now Already a member? Log in.