You’ve read all of your free items this month.

To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in.

Advertising Age Article Abstract

Ikea's Leontyne Green Talks About Diversity and Marketing to African-Americans

Customer Experience Has to Live Up to Expectations Created by Advertising

By Natalie Zmuda, Published on February 22, 2012 2

Want more Access, Content & Connections? Upgrade to Membership.

We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today.

Become a Member

Already a member? Log in.