You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Stat of the Day: Which Local Markets Won the Oscars-Ratings Battle? Greenville, S.C.; Charlotte, N.C.; Fort Myers, Fl; and Tampa Bay Showed a Boost in Viewership By Matt Carmichael, Published on February 29, 2012 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.