You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Facebook Relaunches Its Ad Platform, Says Brand Pages Are at the Center Live From New York, What You Need to Know About Changes At Facebook By Michael Lazerow, Published on February 29, 2012 2 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Register Now Already a member? Log in.