You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Where Have the First-Quarter Ad Dollars Gone? Ad Age Takes the Industry Pulse and Finds TV, Digital Have Benefited Most -- and May Do So for the Rest of 2012 By Ad Age Staff, Published on March 26, 2012 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.