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Advertising Age Article Abstract

PR Pros Weigh In on How Masters Should Address Gender Debate

Will Augusta National Extend Female CEO of Sponsor IBM a Membership?

Published: April 06, 2012

Augusta National Golf Club, which hosts the the PGA Masters Tournament, is a boys club, literally. But the new CEO of major sponsor IBM is a woman. Will they let her in? ...

Full Article Word count: 788

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