You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract BET Is Winning Back Advertisers, But Competition Will Soon Abound Will Bump in the Number of Cable Nets Appealing to Black Viewers Encourage Marketers to Boost Budgets for the Demographic? By Jeanine Poggi, Published on April 17, 2012 0 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.