x
Advertisement
Scroll to Continue

You’ve read all of your free items this month.

To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in.

Advertising Age Article Abstract

Believe The Hype? Four Things Social TV Can Actually Do

A Lot of People Are Gathered Around The Digital Water Cooler Talking About TV Shows. Here's Why It Matters

By Simon Dumenco, Published on April 13, 2012 4

Want more Access, Content & Connections? Upgrade to Membership.

We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today.

Become a Member

Already a member? Log in.