You’ve read all of your free items this month.

To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in.

Advertising Age Article Abstract

For Many, Web Video's Actual Value Trails Its Massive Hype

It's a Booming $1.8B Sector, But Half of That Ad Revenue Goes to Just Two Publishers

By Michael Learmonth and Nat Ives, Published on May 07, 2012 0

Want more Access, Content & Connections? Upgrade to Membership.

We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today.

Become a Member

Already a member? Log in.