You’ve read all of your free items this month. To register, get added benefits and unlimited access to articles, Become a Member. Already a Member? Sign in. Advertising Age Article Abstract Days After Quitting Facebook Ads, GM Swears Off the Super Bowl First the Social Network on the Eve of an IPO, Now TV's Biggest Stage By Brian Steinberg, Published on May 18, 2012 3 Want more Access, Content & Connections? Upgrade to Membership. We are glad you are enjoying Advertising Age. To get uninterrupted access and additional benefits, become a member today. Become a Member Already a member? Log in.