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Advertising Age Article Abstract

P&G Restructures Communications Under Marketing Chief Pritchard

Revised Group Will Have Clear Ownership of 'Social Engagement' and Offer Outside Perspective

Published: May 23, 2012

Procter & Gamble Co. is restructuring its massive global public-relations organization so that a streamlined marketing-focused group now going by "communications" will report directly to Global Brand-Building Officer Marc Pritchard. ...

Full Article Word count: 610

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